

This break-threw in advertising has now become the most widely used form of mass media advertising. According to gaebler.com, the standard half-hour of television contains 22 minutes of program and 8 minutes of commercials - 6 minutes for national advertisements and 2 minutes for local advertisements. Over the course of 10 hours, a television viewer may see upward of 3 hours of advertisements. Although the number of advertisements has increased, the amount of time for an advertisement has decreased. In the 1960’s television advertisements ran approximately 60 seconds in length, today they run about 30 seconds.
For more information check out http://www.bulova.com/about/history.aspx.
For more information check out http://www.bulova.com/about/history.aspx.
~Angela
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